A friend of mine in Richmond has started brewing his own Kombucha. I am not a huge fan of it myself, but it is certainly trending now. It’s really easy to make and he has started exploring lots of flavors using local ingredients like Strawberry Basil & Ginger. When he started looking to sell his brew, we got together to brainstorm some names with him and his business partner. Blackbeard the pirate has some roots in Virginia since he terrorized ships of the Chesapeake Bay. Playing off the idea that he plundered tea from the ships we settled on Blackbeard Kombucha.
The logo was a lot of fun. One of the characteristics is that the tea bubbles when you are fermenting it, so the texture in the beard was playing off of the bubbles you see in the process. I love how this turned out and can’t wait to see it used on bottles and shirts.
Here is the rest of the branding included some icons for labels:
I think the texture is my favorite part of the whole logo, especially how it developed in the icons.
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