Rustic Winter Lodge Styled Shoot | offthebeatenpress.com
12Mar

I am so excited to share this with you all. I was asked to help with this styled shoot by the photographer, Erin Kling. She and I went to college together in Harrisonburg and I am so thankful she held on to my name for an event like this. The amount of work Erin and

263
01Sep

One of my coworkers at my full time gig came to me with this logo design project. I love branding design because it is always incredibly challenging. When working with this church, I had to have him be the sole communicator with me for a large committee that was making the ultimate calls on things.

Whistling & Co. | offthebeatenpress.com
09Aug

I got the opportunity to work on a logo design for Whistling & Co. Emily has been doing some amazing work and you can go read more about what she is doing at her blog. A huge part of her business are the necklaces she makes and sells. They are beautiful and can be found

logo: blackbeard kombucha
04Aug

A friend of mine in Richmond has started brewing his own Kombucha. I am not a huge fan of it myself, but it is certainly trending now. It’s really easy to make and he has started exploring lots of flavors using local ingredients like Strawberry Basil & Ginger. When he started looking to sell his

Ampersand Prints | offthebeatenpress.com
30Jul

In the summer of 2013, I read the book Just My Type, and it was filled with these amazing quotes about the ampersand.  One of my favorites reads, “Done well, an

Jay & Jerusha Wedding Invitations | offthebeatenpress.com
26Jun

I was so excited when Jay proposed to Jerusha, and even more excited when they came to me wanting me to letterpress their wedding invitations. We started with a simple brainstorming call and Jerusha sent me some samples of one’s she liked and some of her color choices. They are getting married in Florida under

Infographic Lettering | offthebeatenpress.com
18Feb

This past week at work we needed to create a fun infographic and video for a campaign about what restaurant workers are looking for in a job. My coworker Brandon and I worked together to get the photography just right, and then I lettered around the images he took. I built the final infographic in

Off the Beaten Press Business Cards | offthebeatenpress.com
22Jul

So I have mentioned some of this before but I think it is time for a recap. When I first started in the whole small business world, I was operating under my design website and name: ilovenataliekay. As my letterpress and printing world expanded, I knew there would be a need for a change. Since

logo: off the beaten press | offthebeatenpress.com
24Mar

Last year, my friend Allison and I were talking about what to name my letterpress machine. I wanted to try to have some separation between the rest of the artwork I was creating and the specific letterpress prints. She came up with the name “Off the Beaten Press.”  It was perfect. I loved the impression

One Source Electric Logo | offthebeatenpress.com
19Mar

A coworker at my full time job recommended me to his friend who is working on staring his own electric company. This was a project I was excited about because the owner, Jason, really wanted a retro feeling logo design. I did a BUNCH of classic retro logos for him before we resolved to the